Hello, Halo, 你好,

Hello, Halo, 你好,

Hello, Halo, 你好,

I'm Hillary

I'm Hillary

I'm Hillary

Whether you're reading this from a bustling café in the CBD, on your commute to the gym, or just chilling at home—consider this your virtual high-five! 🙌🏼

Whether you're reading this from a bustling café in the CBD, on your commute to the gym, or just chilling at home—consider this your virtual high-five! 🙌🏼

I craft seamless digital experiences for startups and industry giants, shaping the future of Health Tech, Telecom, and Fintech.

My Experience

My Experience

I started in graphic design, making things look good without always knowing why they needed to. Somewhere between a rebrand and a user interview, I fell into UX — and never looked back.

Since then I have led design across teams and solo. I spent 18 months as design lead at Aleph, shaping U by Prodia across three platforms for over a million users. I have also built products entirely on my own — Waymark, a faith-based iOS app I took from idea to the App Store, handling strategy, design, code, and copy without a team. Both modes suit me. I know when to lead and when to just build.

What stays consistent either way: I start with the real problem, not the brief. I ask questions that make clients slightly uncomfortable. And I care about what ships, not just what gets handed off.

I want to know…

I want to know…

Select one

Select one

  • Product hackaton @ Elfie winning team

  • Presenting UX audit during workshop with client

  • Presenting ideas in a month-long workshop

  • Sharing session from my last successful project

  • Onsite feature grooming with internal team

  • Assisting in banking project workshop

  • Product hackaton @ Elfie winning team

  • Presenting UX audit during workshop with client

  • Presenting ideas in a month-long workshop

  • Sharing session from my last successful project

  • Onsite feature grooming with internal team

  • Assisting in banking project workshop

Outside of work

Outside of work

I’m pushing through with my dream of being a passionate explorer, one visa approval at a time (because with a weak passport, every single one feels like a win). My calendar is my second brain, packed with meticulously planned details, maybe too organized, but hey, who’s counting? I love my time at the gym just as much as a good night out with friends. I’ve lived in four countries and am on a mission to relocate again, because what’s life without jumping into the unknown? 🗺️

Adventurous

Problem Solver

Planner

Gym

Seek Discomfort

Always in Beta

Curious

Ownership

Growth Mindset

Adaptable

Humour

Strategist

Adventurous

Problem Solver

Planner

Gym

Seek Discomfort

Always in Beta

Curious

Ownership

Growth Mindset

Adaptable

Humour

Strategist

9+ years across Southeast Asia chasing growth. From graphic designer to product designer, it’s been a journey, one with more pivots than Ross moving a couch. Those experiences shaped me into the designer I am today. Could I be any more adaptable?

Product Designer

Product Designer

Elfie, Vietnam

Elfie, Vietnam 🇻🇳

Aug - Oct 2025

Aug - Oct 2025

UI/UX Project Lead

UI/UX Project Lead

Alephs-Labs, Indonesia

Alephs-Labs, Indonesia 🇮🇩

Mar 2022 - OCT 2024

Mar 2022 - OCT 2024

Product Designer

GoodHood, Singapore 🇸🇬

Jan 2021 - Mar 2022

UI/Graphic Designer

Avixity, Malaysia 🇲🇾

Dec 2020 - Sep 2021

Graphic Designer

DB&B, Singapore 🇸🇬

May 2017- Sep 2020

Product Designer

Product Designer

GoodHood, Singapore

Elfie, Vietnam 🇻🇳

Aug - Oct 2025

Jan 2021 - Mar 2022

UI/UX Project Lead

Alephs-Labs, Indonesia 🇮🇩

Mar 2022 - OCT 2024

Product Designer

GoodHood, Singapore 🇸🇬

Jan 2021 - Mar 2022

UI/Graphic Designer

Avixity, Malaysia 🇲🇾

Dec 2020 - Sep 2021

Graphic Designer

DB&B, Singapore 🇸🇬

May 2017- Sep 2020

UI/Graphic Designer

Avixity, Malaysia

Dec 2020 - Sep 2021

Graphic Designer

DB&B, Singapore

May 2017- Sep 2020

Currently open to full-time roles and contract work — remote or in-person, wherever the right problem lives 🌍 If you are building something that needs a designer who thinks end-to-end and is not afraid to do the work, let's talk.

Currently open to full-time roles and contract work — remote or in-person, wherever the right problem lives 🌍 If you are building something that needs a designer who thinks end-to-end and is not afraid to do the work, let's talk.

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